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Netacea Brand

Netacea Brand

A bold new brand for a tech leader in Bot Security

Netacea operates behind the scenes of our daily browsing, expertly preventing our devices from being overwhelmed by spam and false statistics. In a fast-paced market, the company must remain current and relevant, with a brand that reflects their mastery and industry-leading position.
During a strategy workshop, we identified the need for the company to redefine its positioning. The brand needed to convey greater maturity, refinement, and security.
We created a system inspired by the concept of a near-impenetrable wall that bots cannot navigate. The angular 'slash' from the logo can be integrated into holding devices, illustrations, and animations. The rest of the brand was developed to exude greater maturity and confidence than their previous identity.
We introduced a bold new brand with confidence and stature. The design system is versatile, seamlessly applying to both digital and physical collateral, ensuring long-lasting recognition.

From the client

"The Renowned team have always gone above and beyond to deliver high-quality design projects on time and within budget. As well as being very easy to work with, the team have added incredible value to the various website, print and digital projects that we've collaborated on."
Josh Bradley, Marketing Director

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